Joel has a long background in photography & art direction. In 1992 he began his studies in Chicago, assisting his uncle Bob Ahrens with large commercial photography jobs, and shooting street photography there.
Shortly thereafter he began a successful 20 year career in E-Commerce Art Direction & Web Design which includes high-end clients such as Kat Von D, Mister Cartoon, Four Star, Heidi Dillon and more. After moving to California in 2004, he bought a 35mm Nikon and began shooting again.
He now owns and runs OK Visual Studio in Oklahoma City and works as a commercial photographer in Oklahoma City & the greater Oklahoma & Texas areas.